Brand Manager for Diplomatico, Gin Mare, Woodford Reserve et.al. (m/f/d)

Managing the new brand portfolio (Ron Diplomatico, Gin Mare, Woodford Reserve,…) in the
Market to ensure reaching agreed KPI´s on a short and longterm basis and to maximize the
business potential

Develop ing long and short term business strategies for the brands in alignment with Brown
Forman

Develop ing brand plans under the supervision of the Brown Forman stakeholders based on
solid consumer insights and market and competitor’s analysis.

Implement ing brand plans within agreed times and budgets, ensures high level of execution,
as well as timely evaluation, reporting and invoicing of activities

Supporting the selection of advertising, promotional, PR and relationship marketing agencies
and manages agencies

Driv ing the development, coordination, reporting and evaluation of brand related commercial
and sales activities in line with the agreed strategies (Reportings and communications)

Driv ing growth short and long term by actively seeking opportunities for the brands in both off
trade and on trade channel and develops business proposals based on consumer and market
insight and analysis

Collaborat ing closely with Sales and Logistics (within Brown Forman and within Liquid Spirits)
to ensure timely and accurate order ma nagement and avoiding OOS situations

Being responsible for providing a Sales Plan to Brown Forman in the beginning of each fiscal,
developed together with Sales and providing transparency to monthly and yearly sales targets
per channel, promotional slots and Sales force focus

Min. 3 years of experience in FMCG industry, preferably in spirits or image driven premium
products and strong business acumen

Interest in spirits (Gin, Rum, Whiskey, Liquor) and passion for brands

University degree in Business, or Marketing

Fluent English and local market language

Strong analytical, strategic and operational capabilities, proven commercial acumen

Highly developed skills in managing both broad long term subjects and daily issues

Project management experience, proven track of delivering results on time with multiple
stakeholders

Strong oral and written communication skills

A team player with excellent interpersonal skills to build strong working relationships, to influence and to motivate Local Market organization

Collaborative mindset, willingness to share and learn from peers inside and outside of the company

IT literate/MS Office applications

Collaboration in a dynamic team with flat hierarchies

Sensational working environment with games, fun and surprises

Bonus for jointly defined target achievement

Training and further education both internally and externally

Good infrastructure catering, travel, shopping, pool vehicles

LQS4Life our employer care programme with extra budget for personal interest or well being

Company-owned car park & good public transport connections

Our attractive salary package is based on market salaries, your experience and qualifications and is therefore significantly higher than the collective agreement

Extensive range of tasks, which always brings new exciting challenges with it

For this position we offer € 3,000 gross per month on a full time basis. The actual salary is based on your qualifications and experience and will be agreed individually with you